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Hertel ski wax history, Olympic ski wax, Racing 739, Terry Hertel speaks, WhiteGold -

Terry Hertel Speaks — The Olympic History of Hertel Ski Wax

Terry Hertel Speaks — The Olympic History of Hertel Ski Wax

The following is Terry Hertel speaking directly — in his own words, in his own voice. This is WAXFAX the way it was meant to be heard.People ask me about the Olympics a lot. And I understand why — it is a remarkable story. But I want to tell it the way it actually happened, not the way a marketing department would tell it.So here it is.Racing 739™ came first. I developed it in 1963 — a professional race wax built around one goal: maximum glide performance on competitive race courses. It was used at the Olympic and World Cup...

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Burton Snowboards, Hertel ski wax, Olympic ski wax, WAXFAX podcast, WhiteGold -

WAXFAX Podcast — WhiteGold™: The Olympic Wax That Made the Establishment Nervous

WAXFAX Podcast — WhiteGold™: The Olympic Wax That Made the Establishment Nervous
The WAXFAX Podcast episode on WhiteGold™ — Hertel's legendary all-temperature formula used at two Olympics, adopted by Burton Snowboards' elite team riders, and suppressed by the ski establishment. The most controversial product story in ski wax history.

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Burton Snowboards, Hertel history, Olympic ski wax, ski wax story, WhiteGold -

WhiteGold™ — The Ski Wax That Won Olympic Gold and Got Terry Hertel Kicked Out of the Industry

WhiteGold™ — The Ski Wax That Won Olympic Gold and Got Terry Hertel Kicked Out of the Industry

In the history of ski and snowboard wax, no product has a story quite like WhiteGold™.It won Olympic gold medals. It was adopted by the most influential snowboard team in the world. And it made the ski establishment so uncomfortable that Terry Hertel was told, bluntly, to leave the industry.This is that story.The Formula That Changed EverythingWhiteGold™ was developed by Terry Hertel as part of the All Temperature® system — a formula engineered to perform across a broad range of snow conditions without requiring temperature-specific selection.At a time when the ski wax industry was built around color-coded systems requiring skiers...

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